AUM hosted Mr. Mohammad Bin Tareef who is the CEO of the brand "Fanillah"

The Marketing Department represented by Dr. Bushra Mahadin and Dr. Nadine Khair, hosted Mr. Mohammad Bin Tareef who is the CEO of the brand "Fanillah". Fanillah is a local clothing brand that is highly associated with the younger generation; precisely, age (18-30). He is also involved in "talabat, "I food Jo" and Zain research and development. Bin Tareef talked to the students about the importance of planning, and positioning in Marketing, and he shared with us his success story and journey being a young Jordanian entrepreneur.